Social Marketing

Services

May 6

We post, we listen, we engage. You restaurant.

Social Marketing is All Message.

This may be the only pillar of digital marketing that we wouldn’t argue to be taken in-house. We mean that. If you have a process for creating professional content like high-resolution imagery of your menu and atmosphere, the hard part is complete.

However, the process for creating content starts with brainstorming on the message. Once you’ve done that, you now have a plan to promote. Our monthly content collaboration is based around calendar to post by. And once we have this calendar, we can now decide which messages get posted, boosted, advertised, put into the SEO blogs, or require a full ad campaign for. This is the message playbook from which The Power of 8 works.

Social Account Creation & Optimization
Monthly Content Calendar Collaboration
Weekly Schedule of Organic Posts
Social Monitoring & Responding*
Reporting on Delivery, Engagement & Trends

Your Our Content.

You’ve already got it! It’s all around you - in the kitchen being prepped, on the walls, inside the mind of your bartender…it just needs to be captured in the right light.

You need high resolution imagery of all focuses of your restaurant, but more importantly, WE need high resolution imagery of your food, your cocktails, your private event space, etc. to push to your digital menu, your social media, your digital ad campaigns, your website, and more.

A professional photographer is great to have. If you don’t, you likely have a server, a cook, or a host that’s also an amateur photog with a high-quality device in their pocket.

Learn more

We All Eat with Our Eyes.

We know how to market your restaurant and get people coming in the door. We can only do that if we have something great to show them. According to Oracle, 85% of people would order a dish simply based on the way it looks from a photo.  
70% of American adults still use Facebook while Instragram's 2B users offers the highest ROI from selling product. Although organic viewership has dropped, routine posting develops brand affirmation and gives potential guests something to research prior to dining. 
Do you really have the time? Posting is not difficult, but leaving unanswered questions from potential guests or feedback from existing guests can be detrimental to public perception.